ForMotiv’s Behavioral Intelligence solution sits at the intersection between predictive analytics and behavioral economics. Formotiv invented a light-weight solution to collect digital behavioral data while customers/agents fill out applications. They then translate that digital “body language” into “Intent Data” in real-time to enhance underwriting precision while helping to expand opportunities for accelerated underwriting and straight-through processing. Formotiv is currently helping leading insurance carriers bridge that gap between customer experience and risk&fraud teams by enabling dynamic experiences that add or remove friction depending on the user’s intent. In addition, ForMotiv is being used to help optimize agent workflows, remarked to high-intent customers, identify application friction, predict abandonment, identify instances of application misrepresentation, risk, and fraud, and much more.